Global Fashion Business Strategy & Innovation

Global Fashion Business Strategy & Innovation

“Shaping the future of fashion business with strategy, innovation, and global vision.”

The global fashion industry is undergoing rapid transformation, driven by digital disruption, sustainability imperatives, and new business models. India, as one of the world’s largest textile and fashion markets, is uniquely positioned to play a leading role in this change. The MDes in Global Fashion Business Strategy & Innovation at WUD prepares future leaders who can combine creativity, strategy, and technology to succeed in this evolving landscape.

The program focuses on three integrated pillars: (a) Fashion Knowledge & Analysis – trend forecasting, consumer analytics, and fashion cycles; (b) Data-Driven Strategy – digital marketing, omni-channel retail, e-commerce, and strategic planning; and (c) Business Application – supply chain innovation, global sourcing, retail formats, and fashion entrepreneurship. Students gain hands-on experience through field visits, trade fairs, internships, and collaborative projects with fashion design and communication peers. They also explore sustainability and digital transformation, ensuring their readiness for the fashion businesses of tomorrow.

Career outcomes : Graduates can look forward to secure, well-paying careers in luxury brand management, retail strategy, fashion operations, digital fashion startups, and global fashion management. They are equally equipped to launch entrepreneurial ventures in India’s booming fashion and lifestyle markets, where innovation and business leadership are in high demand.

Student Testimonials